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“Malaysia for me is ...”(2016) - the backstage story about new AFRASO documentary

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African Students on Malaysia’s Market of Private Higher Education

Malaysia has developed a market for private higher education in the past few decades. Education turned into a commercial product, which is advertised by the universities’ marketing departments and offered internationally. On a hot and hazy afternoon, Sandra and I drove to Cyberjaya, a satellite town in the Klang Valley in the periphery of Kuala Lumpur, planned as the Malaysian Silicon Valley. There is the main campus of Limkokwing University, a pioneering institution that sticks out with its rather aggressive marketing strategy. As visitors, we got the impression that the whole idea behind this university is a big image campaign. The university opened up branch campuses around the world, not only in Southeast Asia but also in Africa and the Middle East.

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UNESCO-China-Africa University Cooperation

As outlined before, the economic dimension is one of the driving forces for Sino-African relations. However, there are also various other fields of engagement, and higher education is one of them. While everyone has heard of Confucius Institutes there are also a number of other initiatives.

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